I believe we can change fitness for women
We are overdue for a change. The fitness industry has misused marketing and embedded a false belief that fitness is an activity you do as a punishment for eating too much or just a means to chase down the “perfect body”. The change, to invite women to find the joy in movement again, will begin with gym owners and trainers who shed the bullshit and lean into the intrinsic benefits of moving your body.
Are you with me?