The 8 P’s of Marketing for Body Neutral Fitness
If you’ve researched what “marketing” is, you’ve likely run across the 4 P’s of marketing. You’ll see a lot of new variations of 6 or 8, but the original four were Product, Price, Place, and
If you’ve researched what “marketing” is, you’ve likely run across the 4 P’s of marketing. You’ll see a lot of new variations of 6 or 8, but the original four were Product, Price, Place, and
Fitness for women looks like skinny and toned bodies in revealing outfits. This marketing image has prevented women from simply exercising for joy and other intrinsic benefits, but how did we get here? We are
How often have you demonstrated a movement in your class and have at least half of the members poorly mirror your technique? Or, how many times have you described how to modify a technique only
When I started teaching fitness kickboxing, my goal was to give women an opportunity to enjoy some of the benefits I was getting from martial arts — without the intimidation of sparring. I knew the
When women are searching for a good class or instructor, they are looking to find someone who has a teaching philosophy that resonates with them. Just being good at fitness does not mean you will
The number one reason women don’t work out or go to the gym is their fear of being judged. Would a woman feel comfortable joining your gym? Before we can learn how to make women
If you have an awesome idea for a drill, things can go horribly wrong if you don’t take the time to set things up correctly. Here’s the 5 steps to a perfect drill!
Stacy Kim © 2022. All rights reserved. Privacy Policy | Terms and conditions